Co-owner Tank Montana and Manager Torie Goings stood proudly in front of LA Liquor’s wide selection of wines. The business has been nominated for the Lacombe and District Chamber of Commerce Small Business Award. (Todd Colin Vaughan/LACOMBE EXPRESS)

Co-owner Tank Montana and Manager Torie Goings stood proudly in front of LA Liquor’s wide selection of wines. The business has been nominated for the Lacombe and District Chamber of Commerce Small Business Award. (Todd Colin Vaughan/LACOMBE EXPRESS)

SMALL BUSINESS WEEK: LA Liquor prides itself of wine selection, local craft beer

Owner says they will continue to support community which has supported them

The owners of L.A. Liquor are humbled to be recognized as a nominee for the Lacombe and District Chamber of Commerce Small Business of the Year.

Owner Tank Montana said recognition is not something he and his staff think about when doing businesses or working with local charities and that it was a honour to be recognized alongside Soapy’s Car Wash and LA Design Centre.

“To get support, you have to support and that is just what we do with the business here,” Montana said.

LA Liquor started over four years ago when Montana and his business partner recognized a need for a liquor store on the south side of town. Montana said their opening was strengthened after the owner of Chateau Wine and Spirits saw they were opening.

“We became friendly competition and we would product share to help each other out. That was the best thing we could do: Not hide it from him and be his friend. We used to shop at his store all the time and we kind of emulated him, especially our wine selection,” M0ntana said.

Since then, LA Liquor has continually collaborated and worked with other businesses in Lacombe like Blindman Brewing and Cilantro and Chive. It is a commitment to local that Montana said he and his staff take great pride in.

“We take great pride in hiring local staff and supporting local,” he said.

Montana credited part of the growth of LA Liquor to a 24/7 customer service commitment from himself, his business owner and Manager Torie Goings, who took an early interest in the craft beer scene before it became the phenomenon it is today.

“It has evolved from a few selections to over 220 different kinds of craft beer with six on tap,” Montana said.

Being a part of the craft beer scene has also allowed them to develop connections and relationships within a growth industry.

“We have one of the best craft beer selections in central Alberta and we really pride ourselves on supporting breweries and these people who are creating products from local farms. We love to support the community in that way,” Goings said.

On top of craft beer, Montana also takes pride in their wine selection — particularly South African wines, which he is personally fond of.

“I am a big fan of South African wine, so we have one of the best selections of South African and we take pride in the fact we know every single product. If someone asks what this is like: We can tell them what its like,” he said.

Montana said going forward, they will continue to support the local business community, the craft beer scene and local charities

“We are the official liquor store for the Lacombe Generals, the Curling Club and we do a lot of these things out of the love for the businesses or charities,” he said.

Montana feels they have also been able to beat the odds as a business and told the story of an individual walking by the store while it was being constructed who told him they wouldn’t last three months.

“Four and half years later, he is still walking by and we are still here,” he said.

Montana added, “Thanks to the people that thought of us and considered us.”



todd.vaughan@lacombeexpress.com

Like us on Facebook and follow us on Twitter

Just Posted

(Advocate file photo)
Red Deer down to 102 active COVID-19 cases

Central zone has 332 cases with 26 in hospital and five in ICU

Photo Courtesy: Echo Lacombe Association logo.
Lacombe City Council supports Echo Lacombe with location for pilot program

Echo Lacombe Association will run a pilot propgram on food rescue until November, 1, 2021

The Government of Alberta identified 115 new COVID-19 cases Sunday, bringing the provincial total to 3,089.
(Black Press file photo)
Red Deer COVID cases continue to fall

114 cases in Red Deer, down one from Saturday

File Photo
Blackfalds RCMP seeking suspects in traffic collision

RCMP are asking the public for help identifing two suspects wanted for multiple offences

Maskwacis Pride crosswalk (Left to right): Montana First Nation Councillor Reggie Rabbit, Samson Cree Nation Councillor Louise Omeasoo, Samson Cree Nation Councillor Katherine Swampy, Samson Cree Nation Councillor Shannon Buffalo, Samson Cree Nation Chief Vern Saddleback.
Pride in Maskwacis

The 4th inaugural Maskwacis Pride crosswalk painting took place on Saturday June 12th, 2021

People watch a car burn during a riot following game 7 of the NHL Stanley Cup final in downtown Vancouver, B.C., in this June 15, 2011 photo. THE CANADIAN PRESS/Geoff Howe
10 years ago: Where were you during the 2011 Vancouver Stanley Cup Riots?

Smashed-in storefronts, looting, garbage can fires and overturned cars some of the damage remembered today

(Black Press Media file)
Dirty money: Canadian currency the most germ-filled in the world, survey suggests

Canadian plastic currency was found to contain 209 bacterial cultures

A worker, at left, tends to a customer at a cosmetics shop amid the COVID-19 pandemic Thursday, May 20, 2021, in Los Angeles. (AP Photo/Marcio Jose Sanchez)
Half of cosmetics sold in Canada, U.S. contain toxic chemicals: study

Researchers found that 56% of foundations and eye products contain high levels of fluorine

Annamie Paul, leader of the Green Party of Canada, speaks at a news conference on Parliament Hill in Ottawa, on June 10, 2021. THE CANADIAN PRESS/Justin Tang
Green Leader Annamie Paul facing no-confidence motion from party brass

move follows months of internal strife and the defection of MP Jenica Atwin to the Liberals

Tulips bloom in front of the Supreme Court of Canada in Ottawa, Thursday, May 10, 2018. Day two of a full week of scheduled hearings will be heard in Federal Court today on a case involving Indigenous children unnecessarily taken into foster care by what all parties call Canada’s “broken child welfare system.” THE CANADIAN PRESS/Sean Kilpatrick
AFN slams Ottawa for ‘heartless’ legal challenge of First Nations child compensation

2019 decision awarded $40,000 to each Indigenous child removed before 2006

A health-care worker holds up a sign signalling she needs more COVID-19 vaccines at the ‘hockey hub’ mass vaccination facility at the CAA Centre during the COVID-19 pandemic in Brampton, Ont., on Friday, June 4, 2021. This NHL-sized hockey rink is one of CanadaÕs largest vaccination centres. THE CANADIAN PRESS/Nathan Denette
‘Vaxxed to the max’: Feds launch Ask an Expert campaign to encourage COVID shots

Survey shows that confidence in vaccines has risen this spring

Children’s shoes and flowers are shown after being placed outside the Ontario legislature in Toronto on Monday, May 31, 2021. THE CANADIAN PRESS/Frank Gunn
Ontario commits $10 million to investigate burial sites at residential schools

Truth and Reconciliation Commission identified 12 locations of unmarked burial sites in Ontario

Two hundred and fifteen lights are placed on the lawn outside the Residential School in Kamloops, B.C., Saturday, June, 13, 2021. The remains of 215 children were discovered buried near the former Kamloops Indian Residential School earlier this month. THE CANADIAN PRESS/Jonathan Hayward
Days after Kamloops remains discovery, Tk’emlups families gather to unite, move ahead

‘We have to work together because this is going to be setting a precedent for the rest of the country’

In this Saturday, May 29, 2021, file photo, people crowd the Santa Monica Pier in Santa Monica, Calif. California, the first state in America to put in place a coronavirus lockdown, is now turning a page on the pandemic. Most of California’s coronavirus restrictions will disappear Tuesday, June 15, 2021. (AP Photo/Damian Dovarganes, File)
With COVID tamed, it’s a ‘grand reopening’ in California

No more state rules on social distancing, no more limits on capacity, no more mandatory masks

Most Read