Madame Anna Guérin, later christened “The Poppy Lady from France,” inspired by John McCrae’s “In Flanders Fields,” had an idea: to adopt the distribution of the Poppy on Armistice Day as a way to raise money for Veterans’ needs and to remember those who had given their lives during the First World War.
In July of 1921, the Great War Veterans Association (which in 1925 would unify with other Veteran groups to form the Canadian Legion) adopted the Poppy as the flower of Remembrance.
Since then, the Legion and its members have upheld this tradition of Remembrance.
- Source: legion.ca