In this May 6, 2021 photo, George Ripley, 72, of Washington, holds up his free beer after receiving the J & J COVID-19 vaccine shot, at The REACH at the Kennedy Center in Washington. Free beer is the latest White House-backed incentive for Americans to get vaccinated for COVID-19. President Joe Biden is expected to announce a “month of action” on Wednesday to get more shots into arms before the July 4 holiday. (AP Photo/Jacquelyn Martin)

In this May 6, 2021 photo, George Ripley, 72, of Washington, holds up his free beer after receiving the J & J COVID-19 vaccine shot, at The REACH at the Kennedy Center in Washington. Free beer is the latest White House-backed incentive for Americans to get vaccinated for COVID-19. President Joe Biden is expected to announce a “month of action” on Wednesday to get more shots into arms before the July 4 holiday. (AP Photo/Jacquelyn Martin)

Free beer, other new incentives for Biden’s ‘vaccine sprint’

U.S. president on push to get more Americans vaccinated as pace falls off

Dangling everything from sports tickets to a free beer, President Joe Biden is looking for that extra something — anything — that will get people to roll up their sleeves for COVID-19 shots when the promise of a life-saving vaccine by itself hasn’t been enough.

Biden on Wednesday announced a “month of action” to urge more Americans to get vaccinated before the July 4 holiday, including an early summer sprint of incentives and a slew of new steps to ease barriers and make getting shots more appealing to those who haven’t received them. He is closing in on his goal of getting 70% of adults at least partially vaccinated by Independence Day — essential to his aim of returning the nation to something approaching a pre-pandemic sense of normalcy this summer.

“The more people we get vaccinated, the more success we’re going to have in the fight against this virus,” Biden said from the White House. He predicted that with more vaccinations, America will soon experience “a summer of freedom, a summer of joy, a summer of get togethers and celebrations. An All-American summer.”

The Biden administration views June as “a critical month in our path to normal,” Courtney Rowe, the director of strategic communications and engagement for the White House COVID-19 response team, told the AP.

Biden’s plan will continue to use public and private-sector partnerships, mirroring the “whole of government” effort he deployed to make vaccines more widely available after he took office. The president said he was “pulling out all the stops” to drive up the vaccination rate.

Among those efforts is a promotional giveaway announced Wednesday by Anheuser-Busch, saying it will “buy Americans 21+ a round of beer” once Biden’s 70% goal is met.

“Get a shot and have a beer,” Biden said, advertising the promotion even though he himself refrains from drinking alcohol.

Additionally, the White House is partnering with early childhood centers such as KinderCare, Learning Care Group, Bright Horizons and more than 500 YMCAs to provide free childcare coverage for Americans looking for shots or needing assistance while recovering from side effects.

The administration is also launching a new partnership to bring vaccine education and even doses to more than a thousand Black-owned barbershops and beauty salons, building on a successful pilot program in Maryland.

They’re the latest vaccine sweeteners, building on other incentives like cash giveaways, sports tickets and paid leave, to keep up the pace of vaccinations.

“The fact remains that despite all the progress, those who are unvaccinated still remain at risk of getting seriously ill or dying or spreading the disease to others,” said Rowe.

Aiming to make injections even more convenient, Biden is announcing that many pharmacies are extending their hours this month — and thousands will remain open overnight on Fridays. The White House is also stepping up its efforts to help employers run on-site vaccination clinics.

Biden will also announce that he is assigning Vice President Kamala Harris to lead a “We Can Do This” vaccination tour to encourage shots. It will include first lady Jill Biden, second gentleman Doug Emhoff and Cabinet officials. Harris’ travel will be focused on the South, where vaccination rates are among the lowest in the country, while other officials will travel to areas of the Midwest with below average rates.

To date 62.8% of the adult U.S. population have received at least one dose of a COVID-19 vaccine and 133.6 million are fully vaccinated. The rate of new vaccinations has slowed to an average below 600,000 per day, down from more than 800,000 when incentives like lotteries were announced, and down from a peak of nearly 2 million per day in early April when demand for shots was much higher.

The lengths to which the U.S. is resorting to convince Americans to take a shot stands in contrast to much of the world, where vaccines are far less plentiful. Facing a mounting U.S. surplus, the Biden administration is planning to begin sharing 80 million doses with the world this month.

“All over the world people are desperate to get a shot that every American can get at their neighborhood drugstore,” Biden said.

Thanks to the vaccinations, the rate of cases and deaths in the U.S. are at their lowest since the beginning of the pandemic last March, averaging under 16,000 new cases and under 400 deaths per day.

As part of the effort to drive Americans to get shots, the White House is borrowing some tools from political campaigns, including phone banks, door-knocking and texting. The administration says more than 1,000 such events will be held this weekend alone. Additionally, it is organizing competitions between cities and colleges to drive up vaccination rates.

Other new incentives include a $2 million commitment from DoorDash to provide gift cards to community health centers to be used to drive people to get vaccinated. CVS launched a sweepstakes with prizes including free cruises and Super Bowl tickets. Major League Baseball will host on-site vaccine clinics and ticket giveaways at games. And Kroger will give $1 million to a vaccinated person each week this month and dozens of people free groceries for the year.

The fine print on the Anheuser-Busch promotion reveals the benefits to the sponsoring company, which will collect consumer data and photos through its website to register for the $5 giveaway. The company says it will hand out credits to however many people qualify.

—Zeke Miller, The Associated Press

RELATED: 184 new cases of COVID-19 in B.C. Tuesday, fewest in 6 months

RELATED: Biden orders more intel investigation of COVID-19 origin

CoronavirusUSAvaccines

Just Posted

(File photo from The Canadian Press)
Red Deer down to 66 active COVID-19 cases

Red Deer has lowest number of active cases since last November

Orange shirts, shoes, flowers and messages are displayed on the steps outside the legislature in Victoria, B.C., on Tuesday, June 8, 2021 following a ceremony hosted by the Songhees and Esquimalt First Nations in honour of the 215 residential school children whose remains have been discovered buried near the facility in Kamloops, B.C. THE CANADIAN PRESS/Chad Hipolito
Alberta city cancels Canada Day fireworks at site of former residential school

City of St. Albert says that the are where the display was planned, is the site of the former Youville Residential School

FILE – Perry Bellegarde, National Chief of the Assembly of First Nations, takes part in an event on Parliament Hill in Ottawa on Tuesday, July 7, 2020. THE CANADIAN PRESS/Sean Kilpatrick
Indigenous Peoples Day must be a ‘call to action’, says Assembly of First Nations chief

Discovery of children at Kamloops residential school site must lead to change, Perry Bellegarde says

The Government of Alberta identified 115 new COVID-19 cases Sunday, bringing the provincial total to 3,089.
(Black Press file photo)
Alberta reports 100 new cases of COVID-19

The Central zone sits at 218 active cases

The Government of Alberta identified 115 new COVID-19 cases Sunday, bringing the provincial total to 3,089.
(Black Press file photo)
Red Deer drops to 71 active cases of COVID-19

Province adds 127 new cases of the virus

The border crossing into the United States is seen during the COVID-19 pandemic in Lacolle, Que. on February 12, 2021. THE CANADIAN PRESS/Paul Chiasson
VIDEO: Border quarantine to soon lift for fully vaccinated Canadians

Eligible travellers must still take multiple COVID-19 tests

Fans watch the warm-up before Game 6 between the Toronto Maple Leafs and the Montreal Canadiens in NHL playoff hockey action Saturday, May 29, 2021 in Montreal. Quebec’s easing of COVID-19 restrictions will allow 2,500 fans to attend the game for the first time in fourteen months. THE CANADIAN PRESS/Ryan Remiorz
Two-thirds of Canadians say governments shouldn’t lift all COVID-19 restrictions

Poll reports Canadians who gained pandemic weight say they have gained 16 pounds on average

Paul Bernardo is shown in this courtroom sketch during Ontario court proceedings via video link in Napanee, Ont., on October 5, 2018. Teen killer and serial rapist Paul Bernardo is set for a parole hearing today. The designated dangerous offender, has been eligible for full parole for more than three years. Bernardo’s horrific crimes in the 1980s and early 1990s include for kidnapping, torturing and killing Kristen French and Leslie Mahaffy near St. Catharines, Ont. THE CANADIAN PRESS/Greg Banning
Killer rapist Paul Bernardo faces parole hearing today; victim families opposed

Designated dangerous offender has been eligible for full parole for more than three years.

People look over the damage after a tornado touched down in Mascouche, Que., north of Montreal, Monday, June 21, 2021. Dozens of homes were damaged and one death has been confirmed. THE CANADIAN PRESS/Ryan Remiorz
One dead and extensive damage as tornado hits Mascouche, Que., north of Montreal

Damage reported in several parts of the city, and emergency teams dispatched to sectors hardest hit

FILE - In this Nov. 29, 2020, file photo, Las Vegas Raiders defensive end Carl Nassib leaves the field after an NFL football game against the Atlanta Falcons in Atlanta. Nassib on Monday, June 21, 2021, became the first active NFL player to come out as gay. Nassib announced the news on Instagram, saying he was not doing it for the attention but because “I just think that representation and visibility are so important.” (AP Photo/John Bazemore, File)
Nassib becomes first active NFL player to come out as gay

More than a dozen NFL players have come out as gay after their careers were over

A pair of Alberta residents were arrested after police responded to a report of a woman who had allegedly been assaulted and confined against her will on June 20, 2021. (File photo)
Salmon Arm RCMP arrest 2 Albertans suspected in alleged assault, unlawful confinement

Firearms, stolen items seized including NHL hockey cards believed to be worth thousands

A man makes his way past signage to a mass COVID-19 vaccination centre at the University of Toronto’s Mississauga campus during the COVID-19 pandemic in Mississauga, Ont., on Monday, May 17, 2021. THE CANADIAN PRESS/Nathan Denette
Canadians encouraged to see mRNA shots as interchangeable as more 2nd doses open up

Doctors urge people not to hesitate if offered Moderna after getting Pfizer for their first shot

Chief of Defence Staff Jonathan Vance sits in the front row during a news conference in Ottawa on June 26, 2020. THE CANADIAN PRESS/Adrian Wyld
Defence committee rises without report on Vance allegations

Committee had been investigating the government’s handling of complaints against former defence chief

Tl’etinqox-lead ceremony at the site of the former St. Joseph’s Mission in Williams Lake, B.C., June 18, 2021. (Angie Mindus photo - Williams Lake Tribune)
‘We are all one people’: Honouring residential school victims and survivors

Love, support and curiousity: Canadians urged to learn about residential schools and their impact

Most Read