Lacombe Tourism is looking to make some big changes with their latest strategic plan.
The plan, which was recently presented to both the City of Lacombe and Lacombe County councils, includes an ambitious plan to take Lacombe Tourism on the road to municipalities across the province with a new mobile tourism van.
The move to mobile would also mean that Lacombe Regional Tourism would move their office space to a location without frontline services.
“We are considering relocating to an office space which does not provide for frontline services so that we will have the flexibility to be out showcasing and supporting our municipal and business partners as well as festivals and special events,” Executive Director Angelique Hand said.
The change would mean that funding from the City and County would have to be altered in order to reflect both facility and mobile costs.
“Lacombe Tourism will continue with our current programs of marketing and event planning along with the operations of the new mobile unit,” Hand said
Hand said the new mobile look reflects their progressive views on local tourism and it would also allow them to optimize staff hours.
“If successful in our plans we hope to have the Mobile Tourism Unit up and running for the summer of 2021,” she added.